In Google listing on map the address name shows up as "St" for example: 123 Maple St
But in Google My Business dashboard it shows up as "Street" i.e. 123 Maple Street
So for local citations/bookmarking should we be using 123 Maple Street or 123 Maple St?
Or does it not matter to Google?
I have a ton of words that are eligible but simply not getting any impressions on adwords? It is because of poor quality score aka keyword isnt on landing page for ad?